In celebration of its 60th birthday, health and beauty retailer Superdrug will be launching Superdrug Obby on Roblox, engaging players with a branded obstacle game. For a limited time, the game will be available to play, challenging Roblox users to put their skills to the test with themed experiences based on Superdrug’s own-brand ProCare, Fruity and Solait ranges.
The experience begins with the ProCare obstacle game, where players must avoid spinning toothbrushes, bounce on toothpaste tubes and balance on highwire floss before advancing to the Fruity game. The final game is a travel-themed experience that gets players to recall what they know about keeping their skin safe and protected in the sun.
After completing all three games, users gain access to a virtual Superdrug store, complete with an in-store DJ and the chance to win branded items for their avatars.
This news is republished from another source.
